![Crossroads Agapé](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f3eb55e84b36950145d9cb9_crossroads%20agap%C3%A9.jpg)
![Crossroads Agapé](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f3eb557ee0b663f0bf1c5a0_crossroads%20agap%C3%A9.jpg)
Crossroads Agapé
Creating an identity for a nonprofit focused on educating communities and healing people.
Crossroads Agapé is a New Albany, Indiana based not-for-profit organization that was founded in 2019 to provide shelter, job training, and resources for survivors of childhood sexual abuse and human trafficking. Crossroads Agapé is a safe community offering a path towards holistic healing and restoration for survivors of childhood sexual abuse, exploitation, addiction, and poverty; providing education & training, life skills, work experience, and healing centered engagement. Crossroads Agapé is a place where survivors of childhood sexual abuse, exploitation, and trauma heal, learn, grow, & thrive.
Crossroads Agapé needed a fresh and inviting brand identity system that was consistent and cohesive between their visual and verbal communication. They wanted to create a system where there was an ease of communication for the internal teams and a level of understanding for the general public. Platforms needed to be created to promote continuous engagement, create a vehicle for fundraising and donations, and to increase brand exposure so they could focus on the healing and restoration efforts for victims and survivors.
![Crossroads Agapé Logo](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73f49390271148c8ec73_Logo%20on%20Background.jpg)
![Crossroads Agapé Logo System](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73fbe6e2e16fddb6c1ba_Logo_system.gif)
![Crossroads Agapé Logo Meaning](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73f1b4b17d55f5ea4a7e_Logo%20Meaning.jpg)
![Crossroads Agapé Brand Promise](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73f1c59d5df16483d239_Brand%20Promise.jpg)
![Crossroads Agapé Color Palette](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73efb8bef3d0992dd3d2_Color%20Palette.jpg)
![Crossroads Agapé Visual Language](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73f233ffde08e65ccfd1_Visual%20Language.jpg)
![Crossroads Agapé Font Weight and Messaging](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73f2265978447f90d2a9_Font%20Weights%20%2B%20Messaging.jpg)
![Crossroads Agapé Mission Statement](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73f34a6af1756cad3bef_Mission%20Statement.jpg)
![Crossroads Agapé Business Cards](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73f03baf31406019994f_Business%20Card%20-%203.5x2in%2010.jpg)
![Crossroads Agapé Posters](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d73f25165894fa47e57ed_42_urban_poster_mockup.jpg)
![Crossroads Agapé Stationery Mockup](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f4d75dccac6dfc2602d6376_Scene_31.jpg)
![Crossroads Agapé Website Home Screen](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f8f0517abcf9fd4f79b4946_01.png)
![Crossroads Agapé Website About and Programs Screens](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f8f0134c7e3e4abab316db5_01.png)
![Crossroads Agapé Website Volunteer and Internships Screens](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f8f01347153156182ea4ac9_02.png)
![Crossroads Agapé Donate and Contact Pages](https://assets-global.website-files.com/5c00a54477493e743fc93545/5f8f01341af94efad60533d6_03.png)
Sam was determined to make sure our rebrand reflected our mission, our organizational culture, and represented our story. Looking across any of our online platforms, people already know Crossroads Agapé. I couldn’t ask for more. I would recommend Sam to anyone looking for a conscientious, creative, and thoughtful designer.
![testimonial avatar](https://assets-global.website-files.com/5c00a54477493e743fc93545/5fc566482c6999bbd008e665_stacey.jpg)
Credits
Creative Direction Sam Flick
Logo & Brand Design Sam Flick
Web Design Sam Flick
Writers Crossroads Agapé team
Video Ben Newkirk
Software Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Figma, Squarespace 7.1